Armani Exchange by Emporio Armani is an Italian fashion label producing streetwear for men and women with a youthful, contemporary aesthetic. From casual staples to iconic prints, Armani Exchange’s wide range of collections features exciting designs and a youthful spirit, all imbued with an effortless Italian glamour.
A commitment to quality shines in Armani Exchange’s selection of infinitely wearable wristwatches. The brand’s assortment of stylish unisex wristwatches features casual stainless steel models alongside chic dress watches with crystal-set bezels. The Active range, offering chronograph functions and a comfortable rubber strap, is water-resistant up to 50 meters. With sleek minimalist designs and elegant crystals, Armani Exchange’s watch collections bring urban-chic style to the everyday.
From an early age, Giorgio Armani took an interest in the human form. After studying medicine and a stint as a window dresser in Milan, he trained under legendary designer Nino Cerruti and opened his own design office. During this period he collaborated with fashion houses Gibò, Bagutta, and Hilton, among others, gaining exposure to the catwalks of Sala Bianca in Florence's Palazzo Pitti. In July 1975, Armani founded his namesake label and released a debut line of men’s and women’s ready-to-wear clothing to critical acclaim.
Throughout the 1980s, Armani transformed the wardrobe of professional men and women from the stiff suits and floral skirts of the day to softened pastel jackets and deconstructed pantsuits. He launched his second brand, Emporio Armani, to appeal to the young adult demographic at an attainable price point. Armani expanded into additional sub-brands during the 1990s, unveiling Armani Exchange in 1991. Also focused on young adults, Armani Exchange offers accessible streetwear with an urban-chic aesthetic.
Armani Exchange watches combine superb precision with a sleek sensibility and style. Armani Exchange wristwatches feature quartz movements with reliable precision. Meanwhile, design flourishes like crystal-set bezels and mother-of-pearl dial faces ensure every piece has a touch of glamour. Watch straps made from durable rubber, genuine leather, or stainless steel let scratch-resistant sapphire crystals shine. Armani Exchange presents a variety of stylish watches with minimalist layouts featuring the instantly recognizable “A|X” logo.
Armani Exchange’s assortment of unisex wristwatches features solid stainless steel cases with gold-plated bracelet straps alongside chronograph models with gunmetal dial hands and black PVD straps. Rose-gold-tone or two-tone women’s dress watches feature crystal-set dials and quilted dials, which make for a romantic gift. Water-resistant up to 50 meters, the Active series is ideal for water sports and other outdoor activities.
Armani Exchange combines European sophistication with a sleek cosmopolitan design. Offering accessible streetwear with an adventurous spirit, Armani Exchange continues to impress with classic patterns and fresh new innovations. And, with each piece produced to an incredibly high standard, Armani Exchange wristwatches are sure to stand the test of time.